Easel Marketing Management System is
a content engine empowering businesses
to build, create and manage online brands.


AdEasel has launched a new responsive website for Humane Manufacturing Company LLC. With Easel, Humane is able to communicate leads, sales, and marketing materials across its vast dealer network with just few clicks.

AdEasel worked side-by-side with Humane to design stunning logos, as well as informative, sales friendly print and branding materials, for Humane’s wide variety of recycled rubber flooring products. AdEasel also worked with Humane to promote their trade show events, a vital part of Humane’s overall marketing strategy.

AdEasel optimized Humane’s social, web & email presence and monitors current activity to determine ongoing improvements in order to attract and retain fans, followers, and subscribers.

Humane Manufacturing Company LLC is a privately held company founded in 1907 with corporate headquarters and multiple manufacturing centers all in the USA. Since 1972, Humane has been a leading national recycled rubber flooring brand recognized by the fitness, equine, dairy, and industrial markets as one of the highest quality products in the world.

Based in New South Wales, Australia - Ensitech is a global manufacturer of the TIG Brush stainless steel weld cleaning system.

Utilized by several industry-leading companies including Nestle, Bechtel and Thales Group, the TIG Brush has been rapidly adopted as the preferred weld-cleaning technology of quality and safety-conscious companies in the Food & Beverage, Oil & Gas, Defense, Chemical & Mining, Water Treatment, Energy and Construction industries across the globe.

Having recently established national distribution out of Chicago, Ensitech sought the expertise of a local marketing agency that could create a multi-channel marketing campaign and support in establishing industry media contacts ahead of their high profile attendance at Fabtech Chicago 2013.

By targeting industry specific visitors and exhibitors, AdEasel was able to promote the TIG Brush's Fabtech presence through direct mail, email marketing, campaign micro-site, onsite promotional video & photography, and a PR campaign to provide long-term awareness with industry online & print publications.

The TIG Brush Effect - Promotional Video

Experience the TIG Brush Effect - Ensitech, Inc. from Ensitech on Vimeo.

AdEasel has launched a new responsive website for Electrical Power Products (EP²) featuring information and galleries, video, lead generation forms, and secure client access management applications with file sharing and project surveys.

EP² provides complete power management systems for commercial and utility industries including control buildings, protective relay panels, and control systems for power generation, transmission and distribution. AdEasel was initially hired to develop P2M – a Project & Panel Management System to streamline the manufacturing & quality control processes for each department.  After successful implementation, EP² proceeded with the development of a dynamic, customer oriented website complete with client access and file sharing.

With a responsive design interface, the new EP² website provides potential & existing customers with an optimized interactive experience on desktop computers, tablets and smartphones. Integrated video, photography, custom-built contact & feedback forms, client access and integrated drag-n-drop file sharing are just a few of the applications featured on the new EP² website.

EP² works on many large-scale projects that require substantial storage capacity and the ability to effectively share design specs and other vital project resources between clients. To increase communication efficiencies, AdEasel developed a custom File Management & Distribution Application which ties directly into EP² Servers, Google Drive and the Easel Cloud.

Links & Resources
EP² Case Study

AdEasel is happy to announce the recent launch of a custom property development, management and maintenance platform for JSM.  Founded in 1935, this family-owned provider of quality apartments, parking, real estate, commercial properties and development services to the Champaign, IL community has recently expanded to the Bloomington/Normal area.

JSM now manages multiple businesses that include 1,300 apartments and 450,000 sq/ft of commercial space with 24 hour maintenance and award winning amenities.  As a result of their growth, JSM sought AdEasel's expertise in developing the necessary custom online management applications to help streamline many of their property management & maintenance needs.

As a result, AdEasel develop a number of dynamic solutions & applications to improve company workflow and position JSM for continued growth.

Custom JSM Solutions & Management Applications:

  • Property & Unit Management
  • Integrated Google Mapping Functionality
  • Secure Leasing Applications
  • Front & Back End Maintenance Processes
  • Custom Content Management System
  • News & Events Engine
  • Parts & Assets Management  Database
  • Personalized User Accounts & Favorites
  • Mobile Website

Links & Resources
M.JSMLiving.com (Mobile Site)

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